Entry-level luxury cars

The Mercedes-Benz C-Class is an entry-level luxury sedan with a base MSP in the general range from $29,000 to $38,000. The entry-level luxury forms the beginning classification of the luxury vehicles; competition in this segment is typically fierce. It features vehicles with an MSP approximately between $29,000 and $36,000, a relatively high degree of comfort and is manufactured by luxury brand. If the vehicle is manufactured by a non-luxury marque its base MSP should exceed approximately $36k and it must place an emphasis on comfort. The equivalent classification in the United Kingdom is compact executive car.

This segment mostly includes the bottom vehicles in the line-up of luxury brands as well as the top-of-the-line models of some non-luxury brands. Vehicles in this segment include the Acura TL, Alfa Romeo 156, Buick Lucerne, Cadillac CTS, BMW 3 Series, Lexus IS, Lexus ES, Audi A4, Mercedes-Benz C-Class, Infiniti G35, Lincoln MKZ, Volvo S60, Saab 9-3, and the Jaguar X-Type.