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02 June 2009

Rolls-Royce on a roll despite economic downturn

While some automakers are asking for government bailouts amid the financial meltdown, Rolls-Royce, the BMW-owned British brand, is talking about its best sales in 18 years. With Rolls-Royce selling 1212 cars globally last year, we can say that the most affluent are still spending money like anything on lavish rides. For the current year, Rolls-Royce sales are already up and with the arrival of a new model, the company hopes to triple sales next year. The thing that proves the company’s might in the recession is the recently made announcement to increase its manufacturing workforce by 50 percent for the upcoming $700,000 Ghost sedan. More than 150 new jobs will be created to support the Ghost, which will go on sale early next year. The biggest challenge for Rolls-Royce is not the recession but other luxury items. Rolls-Royce chief executive Tom Purves, said…

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